Part 3: The Business Reinvention Project: Before I Reinvent My Business, I Need to Decide What I Actually Want

Part 3: The Business Reinvention Project: Before I Reinvent My Business, I Need to Decide What I Actually Want

Part 3: The Business Reinvention Project: Before I Reinvent My Business, I Need to Decide What I Actually WantElaine Turso
Published on: 08/09/2026

What do I want? What do I NOT want? Fixing vs Designing. Let's sit in the uncomfortable unknown for a minute.

BrandingMarketing
Part 2: The Business Reinvention Project: What Happens When Your Online Profiles Are Still Talking About the Business You’ve Outgrown?

Part 2: The Business Reinvention Project: What Happens When Your Online Profiles Are Still Talking About the Business You’ve Outgrown?

Part 2: The Business Reinvention Project: What Happens When Your Online Profiles Are Still Talking About the Business You’ve Outgrown?Elaine Turso
Published on: 03/09/2026

I am in an “Identity Lag”. Which means the business owner (me) evolves first and your digital footprint hasn't caught up yet. So now I’m on the hunt for “Where is the old version of my business still introducing me?” Aka all my social media profiles!

BrandingMarketing
Part 1: The Business Reinvention of Elaine Turso

Part 1: The Business Reinvention of Elaine Turso

Part 1: The Business Reinvention of Elaine TursoElaine Turso
Published on: 02/09/2026

What do you do when you have lost joy in your own business? Follow my own Business Reinvention Journey! This is part 1, where I share my thoughts about where I will start and what's next and how I dealt with my people pleaser personality "Phoebe".

Customer ExperienceBranding